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Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. What is true about shared entry event.

A) It cannot be modified.
B) Data extension created by it can be modified.
C) Yon can use filter for entry audience segregation.

2. Which three ways can an administrator improve how quickly Journey Builder processes records for entry?
Choose 3 answers

A) Create a userlD and permission set that will be used only for the configuration of Journey Builder processing.
B) Create a pre-filtered, sendable copy of the data extension for each journey instead of using the same data extension for multiple journeys.
C) Make sure you are connected to a fiber internet connection.
D) Use an ETLtool such as Automation Studio for large-scale segmentation before admitting contacts into Journey Builder instead of filtering contacts within the entry source.
E) Do not use a filter in the entry source to filter more than 50% of your contacts

3. What is true about Einstein Engagement Scoring (EES)?

A) EES takes into account custom unsubscribe handling
B) EES requires Collect Code Tracking forweb conversion predictions
C) EES analyzes all send data from Marketing Cloud
D) EES can import historical purchase data to drive conversion predications

4. In which place can the facebook ad campaign be viewed when created in ad studio?

A) JourneyBuilder
B) Harkebing Cloud Setup
C) Facebook Business Manager
D) Facebook testing environment

5. What is true about contact data and journey data.

A) Contact data is static and journey data is updated data
B) Journey data is static and contact data is updated data.

Solutions: